Bellarine Provedore
Website Design, SEO, Branding, Digital Marketing
About The Client
Bellarine Providore is a premium food and produce destination showcasing a curated range of locally sourced products from across the Bellarine Peninsula and surrounding regions.
Built around a passion for quality produce, artisan goods, and regional experiences, Bellarine Providore offers customers a unique retail experience that celebrates local makers and producers. The business also operates as a destination for events and community engagement, helping connect visitors with the best of the region’s food culture.
The Client’s Problem
Bellarine Providore required a distinct brand identity that would establish its own presence while maintaining a connection to the success of Bellarine Smokehouse.
As a new venture, the business needed a cohesive brand system that could be applied across physical, digital, and promotional channels. They also required an eCommerce platform to extend their reach beyond the physical store, alongside a structured approach to marketing that would help attract new customers and drive engagement.
The Propeld Solution
Propeld developed a complete brand identity for Bellarine Providore, creating a unique visual direction that positioned the business as a premium retail and destination experience.
The project included a comprehensive suite of branded assets, including signage, packaging, vouchers, printed collateral, vehicle wraps, and a detailed style guide to ensure consistency across all applications.
To support growth beyond the storefront, Propeld designed and developed a custom eCommerce website that allows customers to browse and purchase products online, while also showcasing in-store events and experiences. In addition, Propeld manages ongoing digital marketing across social media and advertising campaigns, supported by DL flyers and printed ads to increase engagement and attract new customers across both digital and physical channels.
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