SupaWorld
Print Designs & Animation
About The Client
SupaWorld, previously known as SupaTramp is a high energy children’s entertainment centre with four locations throughout Victoria and Tasmania.
Catering for all ages and fitness levels SupaWorld Advernture Centre specialises in all types of high octane, adrenalin rush type activities whilst creating a healthy, safe and fun space for kids and adults of all ages. The centres feature trampolines, state-of-the-art climbing equipment, toddler play zones and a health-focused cafe.
The Client’s Problem
The business rebranded from SupaTramp to SupaWorld as it added different children’s activities other than trampolines to their expanding business and locations.
The old SupaTramp brand no longer represented what the business offered it’s customers and they needed to update all of their marketing collateral and signage to reflect their new name.
Safety is paramount to any children’s activity centre and SupaWorld takes the safety of their visitors very seriously. They required a way to ensure everyone was aware on how to use the equipment without the risk of getting injured in an easy to understand and fun way.
SupaWorld had also developed a series of activity programs for children that they wanted promote through schools and other organisations, and required an easy way to communicate the details to the potential participants.
The Propeld Solution
Propeld were asked to update the SupaTramp logo to read SupaWorld and apply it to new signage, brochures, leaflets, videos, advertising and their website.
A series of matching logos were created to illustrate the different areas and activities in each of the centres.
Documents for school syllabus’s along with check sheets and certificatates for their ‘Supa Sick Skills’ program were designed and produced.
Propeld has also worked with SupaWorld to develop fun animated instructional videos that are played in the centres to educate customers on how to use the equipment safely and a series of large scale safety banners.
